The team that uses combinations of materials and textures with a strong focus on sustainability, functionality, technology and aesthetics to create class-leading interiors.
The team that can take the sketch and the package – proportions, dimensions and lines – and bring those parts to life in the virtual space through astute analyses of data, a willingness to experiment, and creative thinking. The design must have been approved by an OEM - no independent projects.
A senior designer who inspires their team to push the boundaries of automotive design through leadership, creating a supportive and diverse working culture and sound decision making.
The full-time academic who can demonstrate an ability to not only inspire creative thinking among their students, but set them up with a razor-sharp understanding of the what it takes to make it in the professional world of car design. That means preparing them with what it takes to operate and succeed in a business.
This award recognises individuals or teams within design, who show courage to question and challenge the status quo, through innovation , visionary thinking and leadership.
Innovative use of materials and colour to create a strong, clear and sustainable aesthetic that unifies exterior and interior design. A project that underlines the importance of CMF in the overall design.
Dynamic, innovative design that pushes the boundaries of exterior design and captures the spirit of the car brand, moving it forward into new territory.
The person with a world-class ability to render sketches in clay at ¼ and full-scale at speed. Someone who showcases the continued importance of clay modelling to the overall design.
A project that resulted from a close working relationship between different departments within the same company (engineering, UX, marketing, finance), between an OEM and a supplier or academic institution and car company.
A designer with a standout portfolio on the cusp of entering the professional ranks or a talented student taking the first steps in their design education. You might even be a car design fanatic with no formal training.
Holistic, big picture thinking that goes beyond the estab lished considerations of automotive design to tackle issues such as MAAS, infrastructure, design sustainability, circularity, to affect positive cultural impact within vehicle design and beyond.
A freehand drawing of a production or concept car that was built, demonstrating consummate skill and mastery of the craft.
The lighting design team that can show how light can convey modes of driving, interior ambience, enhance the UX, brand identity and communicate with the world outside the car.
The UX team that understands what it is to create an intuitive, technology-led and user-friendly experience with a coherent and memorable aesthetic that strengthens the connection between the car and the customer.
The Lifetime Achievement award celebrates a true industry giant whose work has endured and inspired over the course of a long career.
The design team who pushes the boundaries in terms of materials, engineeering, carbon footprint and offers scalable real-world solutions to the challenges of the new automotive landscape.