IED and Alpine create ornate concept car

1-2022 - A4810 Project by IED

Students at IED have produced an ultra-sporty concept car in collaboration with Alpine, aimed at showcasing both eco-friendly and fun-to-drive technologies

The Istituto Europeo di Design (IED) in Italy has collaborated with French carmaker Alpine to create a two-seater hydrogen-powered concept car. Called ‘A4810 Project by IED’, it was unveiled during a livestream broadcast from OGR Tech in Turin. 

“Collaboration with the Istituto Europeo di Design and its students has been a great experience,” said Antony Villain, Alpine design director. “It was a ‘filter’ for us to see the brand through the eyes of the younger generation, but it was also an opportunity to share our passion and know-how, and give them sound advice for a successful career in automotive design.”

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