Rising to the challenge of a new type of Ferrari

Ferrari Purosangue--4

Ferrari has entered a new segment with the Purosangue, but how big a challenge was its design for Flavio Manzoni and his team?

Ferrari has entered the SUV market, but don’t call the new Purosangue an SUV — it’s a sports car says the Maranello marque. Confused? In order to get a better idea of what it actually is, we spoke to chief design officer, Flavio Manzoni, who firstly explained what it is and what it isn’t.

“We didn’t want to make an SUV or a car that belongs to any particular category,” he says. Initially, the team looked at what the vehicle needs to be; it has to provide Ferrari performance and dynamics, a raised ride height and reasonable luggage space, but crucially it also has to offer proper space for two adults in the rear seats and easy accessibility. These are not the problems Ferrari usually has to consider, but back in 2015 the team set to work.

We’re glad you’re enjoying Car Design News

To continue reading this article and others like it SIGN-IN or SUBSCRIBE TODAY

For a one-time only 30 DAY FREE TRIAL REGISTER HERE

This article is available to CDN subscribers only
SUBSCRIBE TODAY to gain full access

CDN Comp Tablet phone image2

The benefits of your subscription include:

Access to motor show and concours coverage, trend and technology reports, design reviews of new and classic concept and production cars, exclusive interviews, regional reports, who’s where, design essays, career resources, design competitions, regular newsletter updates PLUS comprehensive degree show reports from the world’s leading design schools, the CDN archive of sketches, images and articles spanning 20 years of coverage.


An online subscription also gains you access to exclusive designer interviews from our annual Car Design Review yearbook, and access to exclusive interior design reviews from Interior Motives magazine. You can also receive Interior Motives in print through our online + print subscription, or buy individual copies of Interior Motives and Car Design Review.


Fees start from £55/€60/$70. Packages available for students, individuals, schools and corporates.

cdn-newspress-award-banner      cdn-newspress-award-banner

Gain full access to cardesignnews.com subscribe today

For a one-time only 30 DAY FREE TRIAL REGISTER HERE

ALREADY SUBSCRIBED - Individual, Studio, Student or School

You now need to register your details and sign-in for full access to cardesignnews.com

here