Car Design News chats to Hopium’s chief designer about the Machina Vision concept
Much has been said of the shift to electric vehicles and how this will impact car design moving forward. Perhaps understandably given the lack of examples out there, less has been said of the hydrogen-powered variety.
One brand throwing its hat in the ring is Hopium, which at the latest Paris motor show revealed the Machina Vision concept. Far from the pebble-shaped look that we have come to expect of many electric sedans, the Machina sports a more conventional silhouette. With a flat grille, high nose and sculpted side sills, it is a refreshing return to form that is not driven by the demands of aerodynamics.
Felix Godard, the up-start’s chief design officer, spoke to Car Design News about how the fuel cell system influenced both the exterior and interior design.
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In an exclusive interview with Car Design News, General Motors senior VP of design Michael Simcoe talks about the role of design within the company, the Warren campus extension, and the complexities of electrification
About 18 months ago, McLaren design director Rob Melville traded supercars for start-ups, joining Saudi Arabian brand Ceer. Car Design News caught up with Melville at the Doha Motor Show to find out what the British designer has been up to in his first interview since his appointment at Ceer. Spoiler alert, he’s been busy
At Dongfeng’s Shanghai Design Centre, the team has investigated how elements of Chinese culture can help to create more of a unique, distinctive design language for its Mengshi brand. Car Design News editor speaks to Dongfeng design director Yongliang Zhang
