Lotus names Ben Payne as chief creative officer

Ben Payne Lotus hero

Ben Payne will shift into a new role as chief creative officer for Lotus Technology, but remains in charge of the LTCC team

Ben Payne has been announced as chief creative officer at Lotus Technology. He shifts into a new role at the carmaker, having previously served as head of the Lotus Tech Creative Centre (LTCC) in Coventry, UK.

He will remain in charge of the LTCC team but will now be tasked with covering all creative aspects relating to Lotus’ new range of electric ‘lifestyle’ cars as well, notably the fully electric Eletre SUV, not only its first EV but also its first in the high-riding segment. Payne will also coordinate the design output of visual assets for the Lotus brand. He will report to vp of design, Peter Horbury, who himself transitioned into a broader role at Lotus in January. As will Russell Carr, who continues to lead the sports car design team in Hethel. 

We’re glad you’re enjoying Car Design News

To continue reading this article and others like it SIGN-IN or SUBSCRIBE TODAY

For a one-time only 30 DAY FREE TRIAL REGISTER HERE

This article is available to CDN subscribers only
SUBSCRIBE TODAY to gain full access

CDN Comp Tablet phone image2

The benefits of your subscription include:

Access to motor show and concours coverage, trend and technology reports, design reviews of new and classic concept and production cars, exclusive interviews, regional reports, who’s where, design essays, career resources, design competitions, regular newsletter updates PLUS comprehensive degree show reports from the world’s leading design schools, the CDN archive of sketches, images and articles spanning 20 years of coverage.


An online subscription also gains you access to exclusive designer interviews from our annual Car Design Review yearbook, and access to exclusive interior design reviews from Interior Motives magazine. You can also receive Interior Motives in print through our online + print subscription, or buy individual copies of Interior Motives and Car Design Review.


Fees start from £55/€60/$70. Packages available for students, individuals, schools and corporates.

cdn-newspress-award-banner      cdn-newspress-award-banner

Gain full access to cardesignnews.com subscribe today

For a one-time only 30 DAY FREE TRIAL REGISTER HERE

ALREADY SUBSCRIBED - Individual, Studio, Student or School

You now need to register your details and sign-in for full access to cardesignnews.com

here