Watch: Hyundai design review of the Pony Heritage eV
We go inside Hyundai’s design studio in Namyang, South Korea, and up close and personal with the Hyundai Heritage Pony eV
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In 1975, Hyundai started making its first, and subsequently South Korea’s first, mass-produced and exported car. The iconic model has now been reborn. In this special design review, Simon Loasby, vice president of Hyundai Styling Group, sits alongside members of his team to talk through the details of the Pony Heritage eV, covering everything from the retro wheel alloys to the decorative tube lights behind the steering wheel.
“The interesting thing about this project was that management were very hands-off,” explains Loasby. “I kept out of it for the most part. The team looked at our background as they wanted to celebrate the essence of our roots, while also learning from them for the future and models like the Ioniq 5.”
For more on-demand videos from Car Design Dialogues Europe and other video interviews, visit the broadcast page of the CDN website.
