As the product design offshoot of Germany’s famous sports car brand celebrates 50 years in business, CDN celebrates ten of Porsche Design’s greatest hits, from sunglasses to skyscrapers and everything inbetween
Non-car designs bearing car brand names can often be little more than ill-considered merchandising moves. But Porsche Design – which celebrates its 50th birthday this year – was conceived from its outset to be more than a marketing platform, and has clearly stood the test of time.
It was set up by Ferdinand Alexander Porsche – son of Ferry Porsche and grandson of Porsche founder Ferdinand – with his brother Hans-Peter in Stuttgart in 1972, and was separate from the car design side of the business. The studio moved to Zell am See, Austria, in 1974 and has since become internationally known for a clean and technical aesthetic using innovative materials. This approach has been applied to watches, sunglasses, clothing, luggage and even residential buildings.
For a one-time only FREE TRIAL granting you access to three premium articles register here
Access to motor show and concours coverage, trend and technology reports, design reviews of new and classic concept and production cars, exclusive interviews, regional reports, who’s where, design essays, career resources, design competitions, regular newsletter updates PLUS comprehensive degree show reports from the world’s leading design schools, the CDN archive of sketches, images and articles spanning 20 years of coverage.
An online subscription also gains you access to exclusive designer interviews from our annual Car Design Review yearbook, and access to exclusive interior design reviews from Interior Motives magazine. You can also receive Interior Motives in print through our online + print subscription, or buy individual copies of Interior Motives and Car Design Review.
Fees start from £55/€60/$70. Packages available for students, individuals, schools and corporates.
Gain full access to cardesignnews.com subscribe today
For a one-time only FREE TRIAL granting you access to three premium articles only register here
ALREADY SUBSCRIBED - Individual, Studio, Student or School
You now need to register your details and sign-in for full access to cardesignnews.com
