Polestar's vision of the future
In pictures: Polestar Formula 2030 concept
Polestar has officially unveiled its concept car that shows us the direction of 'new' head of design Philipp Roemers
Inheriting the design of a brand such as Polestar's could either be seen as a blessing or a curse.
Since its inception, the design of Polestar's growing portfolio of models has been widely lauded as brilliant, for want of a better word, landing the brand various awards in recent years. Including the industry-led and peer-voted Car Design Review 'Production Car of the Year' for the Polestar 5. Yes, there is a strong base to work with, but also (for the cynical among us) the risk of potentially messing things up.
The Formula 2030 certainly quashes any such concerns. This four-door sports car presents more as a stocky two-door hatchback at first glance, perhaps even a stubby shooting brake. At 4,680mm long, 2,021mm wide and with a 2,780mm wheelbase it will sit somewhere between the forthcoming Polestar 2 and Polestar 7 and despite its 'sports car' typology is in fact inspired by the Polestar 4 SUV.
Below are the initial renders and some development sketches. What do you think?
Exterior
Interior
Sketches
