Lexus NX hails evolution of the brand's design language

The first in a flurry of imminent launches, Lexus has unveiled its new NX. The company says that the new compact SUV introduces the next generation of its design language, and will be available in both hybrid electric vehicle (HEV) and plug-in hybrid electric vehicle (PHEV) variants.

Based on Toyota’s GA-K platform (which is also used for the Lexus ES and Toyota RAV4), the new NX appears similar to its predecessor when glancing at the exterior. The shape retains its neat and tidiness, while the bodywork gets a familiar angular treatment. At the front, the giant spindle grille dominates, accentuated by the slitted headlamps and vertical air intakes.

But instead of two separate units for the LED signature and main lamps, the lights on the front are housed in single units, instantly ensuring the front is less busy. The bonnet also falls short of the grille, unlike on the previous NX where they joined, and a single sweeping ridge runs from A-pillar to A-pillar instead of joining the edges of the grille.

Although the front is less busy, the sides are a little more chaotic. The belt line has been lowered, cutting through the door handles, and connecting to the back windows in order to emphasise the reach haunches. The grooves in the lower part of the bodywork are smaller, spanning only across the front doors.

At the back, a lightbar connects the two lamps, and together with the two vertical air slats positioned behind the wheels and the substantial bumper, gives the NX a wide and high-riding appearance.

Some big changes have been made to the interior. The NX is the first production Lexus to fully incorporate the company’s Tazuna Concept, which focuses on driver connectivity (it was initially explored in the LF-30 concept car in a far more futuristic sense). The word ”tazuna” translates to “reins”.

It’s immediately clear that there is a distinct lack of buttons for a Lexus, and not an analogue clock in sight. Instead, the curvy centre console layout snakes up to meet a large touchscreen and climate control unit. It is angled towards the drive, and also joins with the smaller digital display behind the steering wheel. Above this is a heads-up display unit.

Leather, wood veneers and glossy black surfaces are used to achieve a luxurious feel. Customers will be able to choose from a variety of finishes, including “Black & Rich Cream”, while 64 different ambient lighting options are available.

Car Design News US correspondent Laura Burstein recently spoke to Lexus chief design Tadao Mori, focusing on the LC Convertible. However, the NX is closer, and could even be considered a pre-cursor to the LF-Z Electrified Concept.