In the (streamed and pre-recorded) launch of the new S-Class, Gorden Wagener stated that ‘minimalism is the true luxury of our time’. He is not the first to voice this opinion, but the new S-Class does exemplify a lot of what has made ’sensual purity’ such a successful design philosophy for Mercedes in recent years.
The exterior of the S-class is subtly different, longer, wider, with a cab-back layout, lovely, long wheelbase and long bonnet. The C Pillar has been tweaked to give it more mass and emphasise the strength of the rear-wheel drive DNA of this luxury sedan, and the grille is very slightly bigger, but with the sensors carefully integrated. The character lines have been pared right back and the emphasis is firmly on the proportions. The aim of this car is not to boast of its tech (of which there is plenty), but to look classic, which it achieves very well.
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