Interiors

Interior Motives: Genesis Mint

By 2019-10-18T08:23:00

CDN_IM_A19-Genesis-Mint-s2_016

From the Autumn 2019 issue of Interior Motives: the design development story of the Genesis Mint concept car

“The Mint is the tip of the iceberg of the new colour and trim philosophy that will be rolled out with the new Genesis models about to be launched,” says Luc Donckerwolke, chief design officer, Hyundai Motor Group. “It’s an elegant take on premium and luxury automotive design, refinement and anti-conformism applied to inspire connoisseurs.”  

Besides this previewing role, the two-door, two-seat Mint also explores a new typology for the Genesis brand. As an all-electric A-sector city car, it “challenged us to visualise a scaled-down interpretation of our signature aesthetic,” Donckerwolke explains.

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