Xiaomi introduces its first car, the SU7

Xiaomi SU7-02

Has the mobile phone giant introduced the first truly 21st century car?

As 2023 was drawing to an end, Xiaomi, the Chinese mobile phone giant, fired the opening salvo of automotive news and tech innovation for 2024. On December 28, the company’s CEO, Lei Jun, introduced the company’s first car, the Xiaomi SU7.

A full-size sedan, the SU7 is designed and engineered to aggressively compete with the Tesla Model S, the Porsche Taycan, the Zeekr 007, and others. The name stands for ‘Super Ultra’, while ’7’ is the class of vehicle. The SU7 comes in a basic two-wheel drive version and the SU7 Max, which is all-wheel drive, with massive acceleration and torque. The SU7 also breaks new ground with seamless connection between Xiaomi personal electronics, smart home devices and in-vehicle electronic controls. In Xiaomi parlance, “a Human x Car x Home smart ecosystem”.

The SU7 was designed by…

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