Farewell to Geneva


Jason Barlow looks back at the Geneva Motor Show

Has anyone ever actually enjoyed a motor show? Whatever your feelings, it’s an idea that appears to have run out of road. New York and LA, never truly tier one events in the automotive calendar, persist in their efforts to reinvent themselves as showcases for mobility solutions. Sounds tempting, right? The tech sector has CES in Vegas, a vast conclave of hi-def 4K AI televisions and drones that has been annexed by some of the car industry’s brightest players. But have you been to it? Have you been to a trade( show in Vegas? Truly, this is the seventh circle of hell. With Elvis impersonators and swirly carpet.

The German giants, meanwhile, have tamed their predeliction for self-aggrandisement – as seen in Frankfurt’s sprawling Messe megalopolis – and shifted the centre of gravity to Munich, specifically the city’s charming historic centre. It’s friendlier and more inclusive. Hell, there are even hints of humility. Approximately half a million visitors attended in 2023 but the jury’s still out.

We’re glad you’re enjoying Car Design News

To continue reading this article and others like it SIGN-IN or SUBSCRIBE TODAY

For a one-time only 30 DAY FREE TRIAL REGISTER HERE

This article is available to CDN subscribers only
SUBSCRIBE TODAY to gain full access

CDN Comp Tablet phone image2

The benefits of your subscription include:

Access to motor show and concours coverage, trend and technology reports, design reviews of new and classic concept and production cars, exclusive interviews, regional reports, who’s where, design essays, career resources, design competitions, regular newsletter updates PLUS comprehensive degree show reports from the world’s leading design schools, the CDN archive of sketches, images and articles spanning 20 years of coverage.


An online subscription also gains you access to exclusive designer interviews from our annual Car Design Review yearbook, and access to exclusive interior design reviews from Interior Motives magazine. You can also receive Interior Motives in print through our online + print subscription, or buy individual copies of Interior Motives and Car Design Review.


Fees start from £55/€60/$70. Packages available for students, individuals, schools and corporates.

cdn-newspress-award-banner      cdn-newspress-award-banner

Gain full access to cardesignnews.com subscribe today

For a one-time only 30 DAY FREE TRIAL REGISTER HERE

ALREADY SUBSCRIBED - Individual, Studio, Student or School

You now need to register your details and sign-in for full access to cardesignnews.com

here