Cars

Interview: Lynk & Co’s Stefan Rosen on creating the ‘anti-Volvo’

By 2025-06-17T09:17:00

Lynk&Co 08 (4)

In light of the launch of Lynk & Co’s 08, Car Design News spoke to design president Stefan Rosen on how the brand’s design language has evolved

As one of Geely’s more youthful and, dare we say it, hipster brands, Lynk & Co has aimed to stand out via a combination of edgy design, technology and quirky appeal.   

The new 08 SUV reflects this forward-thinking in the form of a mid-size plug-in hybrid, designed to feel more refined and premium without losing the irreverance that’s become Lynk & Co’s calling card. Framless doors, dynamic surfacing and a strong lighting signature orginating from the ’Next Day’ design language (discussed in the interview) make for a slick looking vehicle. 

What’s more, the 08 blends Nordic restraint with Chinese innovation in a harmonious way. The car has an athletic stance with a thoughtfully sculpted body and inside, a central screen anchors the cabin but is balanced with soft-touch textiles and ambient lighting.

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