All Lotus articles – Page 2
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Article
Lotus Elite
Lotus has revealed the first photos of the new Elite, a 2+2 seat GT that provides a glimpse into the future product range of the reinvigorated brand.
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Article
Design Development: Lotus Evora
Billed as a competitor to the Porsche 911, the Evora is an important car for Lotus. It's also significant as the last all-new Lotus design was the 1995 Elise designed under then head of design Julian Thompson. Before it, the last all-new car was the Esprit of 1975, designed by ...
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Donato Coco on Lotus' new design direction
If the 2010 Paris motor show is remembered for one thing, it will be the 'reinvention' of Lotus Cars.
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Article
Lotus appoints Swizz Beatz as Vice President of Creative Design and Global Marketing
We've become accustomed to surprising and - at times - bizarre news stories emerging from Lotus since Danny Behar became CEO. But judging from reaction in the world of social media this afternoon, even by Lotus's recent standards, the news that it has appointed American rapper Swizz Beatz as its ...
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Lotus announces partnership with Mansory
Group Lotus has announced its new collaboration with Mansory, which will become its official customization studio. The German tuner will be contributing bodywork, trim and special finishes for the Elise, Exige and Evora in yet another controversial strategic decision for the UK company.
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Lotus and Daniel Simon collaborate on C-01 hyperbike project
Lotus has announced the impending launch of its first motorcycle, the C-01, penned by automotive designer and futurist Daniel Simon.
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Comment: Lotus at Geneva
Was the Lotus press conference at last year’s Paris motor show just a (bad) dream
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Article
Mexican Lotus fails to impress
The Mastretta MXT is no doubt the result of countless hours spent by very clever people doing very clever things to arrive at a marketable, small volume super car
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