Opinion – Page 6
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Building a premium brand – the role of design
Premium is all the rage these days, but it depends on conviction and confidence
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Facelifts: Pig's Ear from a Velvet Purse?
Keeping a model looking desirable is a task filled with pitfalls... and the same is true with cars, too
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Essay: Executive Extinction?
Will a combination of model bloat and trendy SUVs kill off the once-aspirational mid-size luxury car?
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The rise of the floating roof
More and more cars feature contrast-coloured roofs, but why has this feature become so popular?
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Design Essay: What Makes an Icon?
How does a car transcend mere industrial design... and can it be done on purpose?
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2017/18 BASF Colour Prediction Revealed
Which colour will your next car be? Most of them, it turns out – as long as it's not pink, yellow or a mid-tone
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How EVs Are Delivering New Packages
Replacing one big engine with thousands of small batteries has freed up space and opened up what’s possible
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Trends at Clerkenwell Design Week 2017
Themes and inspiration at London’s growing product and furniture design showcase
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Opening up on door handle design
Easy to overlook, despite the importance of its function, but the humble handle has its highlights
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Brand Identity - Beyond the Radiator Grille
As cooling becomes less relevant, so does the grille. What changes could EVs bring?
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Wheel Design – Where Next?
Alloys opened up wheel design, but does this crucial area now need a new shake-up?
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Design Week 2017 - Finding Connections in Milan
What did car makers show, and what can they learn?
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Trend Snapshot 2: Geneva 2017
To round off our Geneva Show coverage, here's a gallery of details that caught our eye
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Reading Week 2 September
Background research, tech trends and visual inspiration - a round-up