Tag: audi design

“The better the proportions, the less styling you need” – Gary Telaak, Audi

Audi senior designer Gary Telaak has been with the storied brand for 28 years. Here he looks back at the launch of Audi TT, shares his thoughts on what made that car so special and talks about the challenges designers face in working with and integrating new technology

Traditional CMF: development, digitalisation and desirability

Designers describe the benefits of using traditional materials inside the cabin, but digitalisation and material development could change the game

Audi revives Auto Union Type 52 Schnellsportwagen

Ninety years since the idea was first dreamed up by Porsche’s designers, Audi has finally built the Auto Union ‘Schnellsportwagen’

Audi launches new sub-brand in China and new AUDI E concept

When is an Audi not an Audi? When it’s an AUDI.

“A car designer’s dream” – looking back on VW’s Potsdam studio

Car Design News spoke to design bosses past and present plus other notable alumni to find out what Potsdam was like in the glory days – plus the possible reasons behind its closure. Peter Wouda, Thomas Ingenlath, Stefan Sielaff and more offer honest reflections, fond memories and surprising revelations

OEMs bring cars and installations to Milan Design Week 2024

Auto manufacturers such as Bugatti, Bentley, Porsche, and BMW, increase their presence at the storied Milan Design Week with cars and art installations

Interview: Audi’s Marc Lichte on AI and architecture

Car Design News spoke to Audi design boss Marc Lichte at the inaugural Car Design Event in Munich about AI, architecture and the brand’s plans for 20 new cars

Audi challenges luxury typologies with new Activesphere concept

Audi’s shape-shifting new showcar goes from sportback to mini pickup truck, with a ground-breaking mixed-reality interior

New Audi badge signals push for minimalism

The German marque has revealed its new badge, a subtle change that represents more of a significant shift toward reductionist branding

What is the future of clay modelling?

In conversation with senior designers from Audi, Karma, Mahindra and Mazda, Car Design News discussed the outlook for clay modelling as digital tools begin to play a larger role

What has happened to Audi design?

(Single)Framing the rise and decline of design kings, Audi. Design critic Wayne Batty is unconvinced by the Bauhaus aspirations of the German marque’s ’Sphere series

First Sight: Could Audi Urbansphere herald China MPV revival?

With the Urbansphere, Audi’s design team has turned the ’van-with-windows’ approach to the MPV on its head. Can this concept revive the segment?

Audi A6 Avant e-tron concept could signal return of luxury estates

The latest concept car from Audi, the A6 Avant e-tron, is a marker for new production models to come

First class thinking – Audi’s Grandsphere concept

The Grandsphere is the second of Audi’s three autonomous shows cars and is a grand tourer modelled after the view from the pilot’s seat

Audi’s Skysphere concept grows from sporty roadster to autonomous grand tourer

A futuristic show car with classical proportions, the Skysphere concept is a reflection of Audi’s commitment to electric and autonomous mobility

Driven: 2021 Audi RS 5 Sportback

Sleek and seriously potent, the Audi RS 5 Sportback’s melodious roar makes a strong case for petrol

Audi Unveils the 2022 RS 3

Redesigned compact saloon and sportback get high-performance updates worthy of the racetrack

Audi’s Marc Lichte on the premium brand’s autonomous revolution

Audi’s head of design Marc Lichte talks ‘revolution’, sexy GTs and vans (and why the Grand Sphere is very much the former not the latter)

Sneak preview: Audi’s Sky Sphere, Grand Sphere and Urban Sphere concepts

Audi’s heads of exterior and interior design talk about the future of the soon-to-be-electric luxury brand

An EV machine – Audi takes the wraps off its e-tron GT

The new Audi e-tron GT features a design language that will likely be used in electric models to come

ArtCenter 2019/20 Degree Show

The latest graduate projects from the leading California design school ArtCenter

Interview: Marc Lichte on the present and future of Audi design

Audi design director talks sub-brands, through the electric e-Tron Sportback and the ballistic RS6 Avant

Discussing Canoo Design with Richard Kim

Richard Kim, the lead designer at Canoo, speaks to CDN about the new company and its unusual approach to vehicle design

Trend Report: Frankfurt 2019

With the European show season wrapped up for another year, we took a deeper look at what it’s brought us…

Frankfurt 2019: Cupra Tavascan design team reveal show car secrets

Cupra’s new concept SUV is both dramatic and unlike anything in the Seat line-up to date

ArtCenter Degree Show, Summer 2019

The ArtCenter students presented ideas ranging from a utilitiarian trike to an ultra-luxe yacht concept.

Shanghai 2019 overview

Now the dust has settled on the biggest auto show of the year, we asked Drew Meehan join the dots of what we saw in April in Shanghai

CDN Lifetime Achievement Award winner 2018 Martin Smith

Renault releases Clio V interior images

Front seats and full dash appear a day before the full reveal

CCotW: Lexus 2054 and Mag-Lev (2002)

The film is a cult classic. So are the cars

CES 2019: Audi e-tron goes surfing

The Audi e-tron hydrofoil surfboard is nonetheless an entertaining bit of brand extension

LA 2018: Audi e-tron GT Concept debuts

While we await the all-electric Porsche, Audi has revealed a taste of its upcoming offering in the new e-tron GT Concept

Audi e-tron revealed before Paris show

Electric SUV is the first e-tron to make it to production